How to identify the right target audience for your brand?

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Target audiences are prospects who are likely to buy, use your product and customers who are already buying and using your product. They are those who ensure that your brand lasts forever. It is of paramount importance to understand them very well in order to serve them better. Identifying the right target audience helps you to understand them much better which leads to a great positioning strategy. In this video, learn how to identify the right target audience for your brand.

What is there in this video?

  1. Who are target audience?
  2. How to identify your taregt audience?
  3. How to understand your target audience?
  4. What is Segmentation?
  5. What is Demographics?
  6. What is Pyschographics?
  7. Who are the people involved in making a purchase?
  8. Who are target audience of your target audience?

I hope this would have given you a fair idea about identifying your target audience and the importance of understanding the target audience of your brand. If you already have identified the target audience for your startup or business, share your experiences in the comment section. If not, make an effort to identify your target audience for your startup or business and share your experiences in the comment section. If you found this blog post useful, share it with other entrepreneurs and business owners who may find it useful. 

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